Cedric is a seasoned technology leader with 10+ years of experience in Human Capital Management (HCM) and tech startups. Over the past decade, he has driven operational excellence, implemented scalable solutions, and led cross-functional teams in fast-moving environments. Currently serving as a Director at a tech startup, Cedric combines deep technical knowledge with strategic leadership to build systems that empower staffing operations, improve efficiency, and deliver client value. His expertise spans CRM workflows, HCM integrations, talent acquisition platforms, and high-impact implementation strategies — giving organizations the discipline and transparency they need to succeed in a competitive talent landscape

Terry Willoughby II is a founder and operator with 10+ years of experience in staffing, spanning education, technology, and healthcare, with additional experience in Human Capital Management (HCM). His background is rooted in high-performance sales and execution, operating in environments where outcomes, accountability, and clarity matter.

Throughout his career, Terry has worked closely with candidates, recruiters, and clients—giving him firsthand insight into where hiring pipelines break down. That perspective informs his work at FWRD, where the focus is on building systems that promote accountability, transparency, and readiness, rather than relying on resumes or tenure alone.

At FWRD, Terry is focused on creating structure around behavior, follow-through, and performance—helping organizations make better decisions while empowering individuals to take ownership of their career trajectory